
Peston: ITV’s Political Show Powered by Social Media
In a first of its kind for UK terrestrial broadcasting ITV stream their weekly political show live on Twitter and power the viewer interaction with audience engagement platform Bee-On
In a first of its kind for UK terrestrial broadcasting ITV stream their weekly political show live on Twitter and power the viewer interaction with audience engagement platform Bee-On
During the Corona Virus crisis Storyvault Films remotely produced Portrait Artist of the Week for Sky Arts and used Bee-On to integrate advanced graphics and audience generated content into a Facebook Live stream.
Following the success of Multi Story Media’s use of Bee-On for ITV’s Peston Show, the audience engagement platform was used to power conversation for a one-off live programme of The Martin Lewis Show during the Covid-19 pandemic.
Marketing isn’t about throwing as much as possible at a wall, crossing your fingers and hoping something sticks. In order for it to be successful, you need to carefully tailor and tweak to suit your different audiences and markets.
The World Cup of the Decade was hosted by Pointless’ Richard Osman and starring the likes of Alex Brooker and Lorraine Kelly.
Vauxhall wanted to capitalise on the community banter that accompanies transfer rumours by setting up fan polls between teams that were vying for a player’s signature.
The Social is produced by Bell Media bringing a fresh, daily perspective on up-to-the-minute news, pop culture, and lifestyle topics that matter most. A socially interactive series, The Social incorporates viewer feedback and conversation through Twitter, Facebook, Instagram and more.
ABC harnessed the Bee-On software to bring genuine audience interaction to their weekly #QandA show, and to get the audience involved with political debates.
Breast Cancer Now’s wear it pink day is one of the biggest fundraising events in the UK, and they got Bee-On involved to say thank you to their supporters.
A brand new initiative for the 2019 tournament, Wimbledon Coffee Morning was a chance for tennis fans to join in the conversation.
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